IT Cosmetics CC+ Cream Illumination - Full-Coverage Foundation With SPF 50, Color Corrector & Anti-Aging Serum, Formulated With Niacinamide & Hyaluronic Acid, Radiant Finish, 1.08 fl oz

I like this and have used it for several years. The downside is that the added zinc makes it kinda sticky BUT, it's a natural, effective sunscreen without the strange chemicals or eye burning. It still blends well and provides medium coverage. It blends okay (again, zinc issue) but it's a solid go to for a quick getting ready and running out of the door. Looks like full coverage for at least four hours, longer depending on what you do throughout the day.

I have tried a lot of foundations and cc creams and this one is really great. It is a very natural look with mild to medium coverage. One other reviewer mentioned a "sparkle", but it is more of a dewy look, not matte. I have sensitive skin and have not had any issues. The pump sometimes gets air in it due to the thickness of the product. Point directly at your beauty blender or dispense away from your clothes in case it comes out with force. There is no detectable odor.

My go-to look has to have skin benefits, not be heavy or caked, and must have SPF. I love this formula of IT. It has a slight iridescence. Gives you a glowy look, almost like the glass skin look but without the wetness. The slight light distortion is flattering. What I really love is that its SPF actually works. I definitely avoid redness or sun irritation while wearing this. If I’m going to be out on the boat, or walking around the fair, I’ll put on face sunscreen as a first layer, then this. That approach has worked on giving me amazing sun protection without heaviness or a caked appearance, and it lasts all day. I’ve got normal skin, and do a lot of DIY skincare and beauty (so you know what you’re comparing advice with).

I love the luminous look of this CC cream. The shade is a perfect match for me and I love the soft, creamy, lightweight feel. The only downside to it is that it is not as full coverage as I would have hoped.

Finally getting around to running a review. This is the best foundation I’ve ever used and get compliments all the time. It might take a minute to get the right shade but chances are you’ll have luck at the first time. Stays on not too thick and lasts forever.

Officially my favorite foundation!! So easy to color match and had great medium coverage

Love this product. Doesn’t feel heavy and layers great for fuller coverage.

It was so thick I thought I needed an icing spreader to get it smoothed out.It did keep me from getting too much sun when I was outdoors for hours Sunday. Didn't really feel any moisturizing fron this product. If you like pancake make-up thi is the product for you.